How can we all come together to create a better environment for everyone?
By tweeting of course!
I found it interesting how people have come together and united under one cause. In the article 6 Ways Brands are Using Social Media For Real-World Action by Daniel Stein and How Mega Charity Events Harness The Power of Social Media by Geoff Livingston, it is noted that more and more brands are using their influence to help people.
Stein writes about how by having a tweet and ending it with #beatcancer, a penny would be donated towards beating cancer. The tag was used over 681,000 times which raised significant amount of money through social networking.
I think its something that charities can really tap into to make more money so as social networking develops, so can the amount of resources towards charities can be utilized.
Monday, April 12, 2010
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It is a great initiative to draw upon the power of social media to benefit charities. Social networking is all about building relationships and conversation. It actually helps to boost the company's image when it brings out a more human face.
ReplyDeleteIt's really interesting how social medias can be a more effective way of raising money in the strangest of ways. Never knew that. Good post
ReplyDeleteI think this is yet another innovative way to raise funds for a good cause. I'm not really fond of Twitter, so I'm really happy that someone found something useful to do with the site. Good post.
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